This title, which is well known by the employees of web design and creative agencies, has recently entered our life. For those who are curious and who are among the Art Director’s choices in choosing the profession, the continuation of our article is perhaps of vital importance.
What is the Art Director?
Art director means art director with another expression. Determines the course of the work, the work and the institutional structure, and the roadmap. The art director usually manages a team. For example, manages a site or project to be installed.
She can also work as a text writer, but she can also work with a designer and a text writer. Generally, art directors are of design origin. The technical details become a project or a website after the supervision of the director.
What are job descriptions and qualifications?
The most important feature of Art Director is its creative thinking. In addition, programs such as Photoshop, Illustrator, and Indesign should be able to use well. It is expected that the person who has at least 3-4 years of experience in the agency will have web design and digitally weighted work experience.
Features such as typography information, which can take place in 360-degree projects, design the project they produce in digital and digital format or direct the designer in this direction are being sought.
In addition, universities are expected to graduate from graphic design, communication design, fine arts or related departments, and manage these processes with academic knowledge. In addition to these, it is also necessary to be prone to teamwork and to take responsibility.
In short, Art Director is a person who is in person by managing a creative agency’s teamwork at all stages of design.